Svend ANDERSEN was born in Denmark in 1942. He absolved normal and practical school and a four years' apprenticeship as watchmaker. With his diploma from the Danish Watchmaker School integrated in the Royal Technological Institute of Copenhagen, he went to Switzerland in 1963 in order to see how the world's best watches were made.
He first worked at Gübelin Lucerne in the after-sales service and in 1965 he joined Gübelin Geneva. He was also responsible for the shop service because of his excellent knowledge of languages.
In 1969 he made, as a hobby, his first Bottle Clock which was displayed at the "Montres et Bijoux" Show. This unique performance had brought him the renowned "Watchmaker of the impossible" as it was mentioned in the international press. Indeed, nobody had ever realized such a clock.
Patek Philippe got interested in ANDERSEN's creations and, in 1969, Svend ANDERSEN joined their ”Atelier des grandes complications”.
Svend ANDERSEN launched his own workshop in the late 70’s after having spent 9 years at Patek Philippe. He started his career as independent watchmaker by first manufacturing cases for Italian collectors. Satisfied with the high quality of the work, the watch collectors started to ask for their own bespoke timepieces (called “pièce unique”). Since then ANDERSEN Genève has been developing complicated watches like the annual calendar, perpetuel calendar, and jumping hour calendar.
ANDERSEN Genève gained recognition not only from watch collectors but also from his peers. Svend ANDERSEN co-founded the AHCI – Académie Horlogère des Créateurs Indépendants - in 1985. In 1989 he developed the smallest calendar watch (6.5 x 17.4mm) ever produced; roughly the size of a match head. He was awarded world records from the Guinness Book. In 1994 one of his worldtime watch was awarded the thinnest worldtime watch ever made (the “Mundus”).
ANDERSEN Genève has always welcomed and trained high end watchmakers like, Frank Müller, Felix Baumgartner, Philippe Quentin to name a few. The philosophy remains and today two master watchmakers collaborate with Svend ANDERSEN at the atelier while one administrator manages the non-watchmaking sides.
ANDERSEN Genève has been creating high end watches for watch collectors for more than 4 decades.
ANDERSEN Genève welcomes collectors from all around the world to create and manufacture the “pièce unique” they have always been dreaming of. Apart from “pièce unique”, some exceptional timepieces have become Iconic watches for watch collectors.
One of ANDERSEN Genève’s most complicated watch developed is the Secular Perpetuel Calendar. It is a watch that accommodates a quirk of the Gregorian Calendar; three secular years, not divisible by 400: 2100, 2200 and 2300, are not leap years. In these years regular perpetuel calendars require manual correction, i.e. it doesn’t need an extra day in February. The complication developed by ANDERSEN Genève will show the date without adjustment every year up to and beyond 2400.
While working at Patek Philippe in the early 70’s Svend ANDERSEN had the chance to work on the worldtime complication developed by the Geneva based watchmaker Louis Cottier. Mr. Cottier created the first pocket watch in the 30’s and then the first wristwatch with an indication of different timezones. In commemoration to Louis Cottier’s first worldtime wristwatch, ANDERSEN Genève designed its first worldtime watch in 1989. It was a great success and the watches were delivered to watch collectors in 1990. Since then, ANDERSEN Genève has been developing different series of worldtime watches and “pièces uniques”. Worldtime watches are indeed part of ANDERSEN Genève’s DNA.
Other ANDERSEN Genève’s iconic timepieces are the collection of Eros watches and Montres A Tact.
Eros watches carry the most complicated erotic automaton available on the market. It also offers its owner endless personalisation possibilities on the dial of the watch or on the erotical scene.
Montre A Tact watches have 2 reading time windows on the case of the watch so that its owner doesn't need to turn his wrist to read time. The complication developed in house is added on a vintage high quality automatic movement upgraded by ANDERSEN Genève.
This watch doesn’t have hands on the dial and offers a wide range of personalisation from hand painted scenes to any type of hand guilloché, or precious stones. Portraits, coat of arms, logos, or engraved scenes have been realized with the help of master craftsmen in their respective fields.